From Today's Las Vegas Sun Capacity crunch Times are tough in the Las Vegas resort business, and they are about to get a lot tougher. Hotel room occupancy and rates plummeted last year as the bottom fell out of the demand side of the supply-demand curve. Resort operators are bracing for a big challenge on the supply side as CityCenter and Fontainebleau prepare to open before year’s end, part of a capacity increase of more than 12,000 rooms that threatens to send rates spiraling lower. Last year’s shake-up on the demand side was dramatic. Although visitation was off 4.4 percent to 44.1 million people in 2008, the average daily room rate plunged 9.8 percent to $119.19 a night. That compares with an average rate of $132.09 in 2007, the all-time high, and $119.66 in 2006. Jeremy Aguero, principal analyst for Applied Analysis, a Las Vegas-based economic consulting firm, said he expects the issues of capacity and driving higher room rates will be around for at least three years, but he also thinks MGM Mirage may be best equipped to address it. Aguero thinks it’s possible that underperforming properties or portions of hotels would be closed. But he wouldn’t speculate which ones they would be. There is precedence for such drastic action: During the winter lull Herbst Gaming closed hotel rooms Mondays through Thursdays at Buffalo Bill’s in Primm, and Black Gaming cut capacity by closing rooms at the Oasis in Mesquite. Many companies in the tourism industry have yield management formulas, which involve optimizing revenue opportunities based on inventory, which has a finite shelf life. For airlines, the value of the product ends as soon as the plane leaves the gate. For hotels, tonight’s hotel room can’t be restocked and sold tomorrow. Cutting capacity is riskier in the resort industry because other revenue could be affected if rooms are closed. “We may end up harming our casinos, restaurants and entertainment offerings, which could result in less overall spending per night,” Feldman said. “It’s a pretty involved calculation. Most of our properties are sized in such a way that they work best when near full capacity.” “To take supply out of the market probably doesn’t make sense,” Lerner said. “That’s not how multiproperty operators view the world anyway.” But he expects CityCenter will cannibalize business from existing resorts, including MGM’s. ------------------------------------ To address comments privately to the moderating team, please address: moderators@xxxxxxxxxxx For more info on the list, tech articles, cars for sale see www.dmcnews.com To search the archives or view files, log in at http://groups.yahoo.com/group/dmcnewsYahoo! Groups Links <*> To visit your group on the web, go to: http://groups.yahoo.com/group/dmcnews/ <*> Your email settings: Individual Email | Traditional <*> To change settings online go to: http://groups.yahoo.com/group/dmcnews/join (Yahoo! ID required) <*> To change settings via email: mailto:dmcnews-digest@xxxxxxxxxxxxxxx mailto:dmcnews-fullfeatured@xxxxxxxxxxxxxxx <*> To unsubscribe from this group, send an email to: dmcnews-unsubscribe@xxxxxxxxxxxxxxx <*> Your use of Yahoo! Groups is subject to: http://docs.yahoo.com/info/terms/