Robert - You are correct when you talk about "brand name recognition" and using terms that people have grown to associate with certain products and product lines. The vast majority of DeLorean owners who have been paying attention at all associate the term "door launchers" with a device that allows for remote door opening. I don't know who first coined that term, but Mr. Zilla has assumed possession of it and anything that sounds like it. He made his position known to us in a very firm fashion through direct communications (I'll let you fill in the blanks). When these communications transpired, we (DPNW) were just getting started, and did not want to create a problem with an established icon of the DeLorean community. Thus, we brainstormed a new name for a line of related products that would avoid any future entanglements (legal or otherwise), while conveying an image of the DeLorean doors swinging gracefully upwards and reaching for the open sky. Our hope is that the name "Wings-A-Loft" will eventually become associated with an extensive line of quality products that people will be proud to install and enjoy in their stainless steeds. Until the name "Wings-A-Loft" becomes ubiquitous, we will continue to expand the line with more safety and convenience add-ons, and hope that the marketplace responds with their support. We are always open to suggestions on which direction the discerning DeLorean owners want to go with this type of product. As an example, last night I completed the trial installation of a remote trunk opening subsystem in Winged1. This will tie into many of the Wings-A-Loft controllers, and will also function with other brands of alarm systems and keyless entry systems (including LockZilla 2) to open the luggage compartment with the remote, as long as there is a spare channel to use for this purpose. I worked up a very clean installation that functions beautifully (no drilling or permanent modifications at all). The kit will be available as soon as I can build sufficient quantities of the brackets. There are several other items along these lines in the works. As always, we want to thank you all for your continued support and feedback. Toby Peterson VIN 2248 "Winged1" DeLorean Parts Northwest, LLC www.delorean-parts.com --- In dmcnews@xxxxxxxxxxxxxxx, "therealdmcvegas" <dmcvegas@xxxx> wrote: <snip> > I like the "Wings-A-Loft" > product, but I'd bet interest, and sales would increase if people > started refering to them to something else, like "Toby Launchers", or something of the like. Build upon that past reputation, and turn it > into a sales pitch. <snip> To address comments privately to the moderating team, please address: moderators@xxxxxxxxxxx For more info on the list, tech articles, cars for sale see www.dmcnews.com To search the archives or view files, log in at http://groups.yahoo.com/group/dmcnews Yahoo! Groups Links <*> To visit your group on the web, go to: http://groups.yahoo.com/group/dmcnews/ <*> To unsubscribe from this group, send an email to: dmcnews-unsubscribe@xxxxxxxxxxxxxxx <*> Your use of Yahoo! Groups is subject to: http://docs.yahoo.com/info/terms/