Re: [DML] DMCH to build Pontiac Solstice?

[mike.griese@xxxxxxxxxxxxxxxx]

Taking on the Solstice would be the fast route to bankruptcy for DMC.  Most cars built by auto companies are not entirely in-house designs.  Interiors and HVAC systems come from Johnson Controls or similar outfit, electronics from Delco or Visteon, drivetrains would have to be sourced from somewhere, the factory may only be an assembly site - no body stamping or injection molding facilities would mean buying in parts from somewhere else.  Then there are the issues with a dealer network, advertising, financing, warranty support (who covers warranty work for existing cars?), future development, change management, information technology, worldwide compliance, labor relations, and on and on.  Plus, who is going to want to buy one of these once they have been cut loose from GM?  You can't assume that the current sales rate would be maintained or that the current dealers would stay on board, since Saturn is closing down and Pontiac is disappearing as a marque.

--
Mike

-------------- Original message from Eric Pool <ericpool@xxxxxx>: -------------- 


> For the most part I agree. However, most brands do have common design 
> trademarks. It would be cool to offer a stainless steel paint color 
> option and continue with John's use of corrosion resistant parts, 
> perhaps use aluminum body panels. You also don't want it to look like 
> a Pontiac, it needs to be a DeLorean product. 
> 
> I wonder if Steven Wynn has thought about taking DMC public to help 
> fund this project. If so I would buy in. You can also sign me up for 
> the new Pontiac/DeLorean. I wonder what they will call it? DMC-35 
> ($35,000 Pontiac) 
> 
> Eric Thomas Pool 
> Project Analyst 
> Information Technology 
> Office: (507)-778-6148 
> Pager: 127-(12896) 
> Cell: (507)-269-5734 
> 
> On Oct 8, 2009, at 10:39 AM, Farrar Hudkins wrote: 
> 
[moderator snip]


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